Our Story

How we went from drifting through life to living with intention

Chapter 1

We Were Wasting Our Lives

We were filling every single second with scrolling. Every spare moment. Every break. Every evening.

We weren't actively designing our lives. We were reacting to whatever was happening.

We had intentions. But scrolling took over every single second it could. Those intentions never materialized.

Person wasting time scrolling
Person reflecting and journaling
Chapter 2

So We Started Reflecting

We took a look back and saw we did nothing of value.

So we built app blocking functionality and reflected on how much our mornings and evenings improved.

Getting started was difficult. Reflecting required acknowledging all the wasted time.

Chapter 3

The Power of Tracking Activities

Our life is created from all the individual things we do every day.

So we started focusing on activities. That's how Activities Matter got born.

Because data could reveal truths we'd been blind to.

Activities Matter app showing insights

What We Believe

These principles guide every feature we build

Technology for Good

Technology should serve humanity, not extract attention. We build tools that help you live better, not tools that exploit your psychology.

Privacy is Sacred

Your reflections are deeply personal. We never sell your data, never train AI on your private thoughts, and give you full control.

Generous Free Tier

Everyone deserves access to reflection and growth. Our free tier isn't a trap—it's genuinely useful because we want you to live better.

Thoughtfully Designed

Every feature exists for a reason. We don't add complexity for its own sake. Each element is carefully crafted to genuinely improve your life.

Who We Are

The people behind Activities Matter

Viktor Stojanov

Viktor Stojanov

Founder & Developer

Hi, I'm Viktor. I built Activities Matter because I needed it myself.

I create things that move humanity forward. We're losing the ability to live intentionally. Activities Matter is my attempt at solving that.

Outside of building apps, I'm training for triathlons, reading about systems thinking and behavioral science, and cooking for the people I care about.

Today

A Tool to Live Intentionally

Activities Matter isn't just another app. It's the tool we wish we'd had years ago, when we were drifting, disconnected, wondering why we felt so unfulfilled despite being so busy.

Now we live with clarity. We see patterns. We make better choices. And we want that for you too.

Start Living Intentionally Today

Join thousands who've transformed from drifting to designing their lives

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